Social Media Marketing News
Ad Impressions On Social Sites Grow
10th September 2009
comScore has revealed that display ads on social networks accounted for more than 20% of the total number of online ad impressions in the USA during the month of June 2009 . More »
Twitter Slaps SEOs With Nofollow On All Links
26th August 2009
A year ago, Twitter was known to only a handful of people who were all search and social media marketing enthusiasts. These search and social media professionals saw the potential in Twitter and promoted it on their blogs, in their emails and in a lot of their communications. Twitter has repaid the favour by treating all users as spammers and slapped rel=”nofollow” attributes onto all external links. More »
ReTweet Button Growth Disproportionate To Usage
24th August 2009
TweetMeme, a service that monitors the popularity of tweets and links being sent out on Twitter, has itself grown rapidly in the past few months, due to the extremely popular retweet buttons. Usage of the service, though, has not quite kept up with this growth. More »
40 Percent Of Twitter Just Pointless Babble
17th August 2009
Marketing analytics company, Pear Analytics, recently conducted a study about the type of Tweets being sent out on Twitter. They found that over 40% of tweets were just “pointless babble” More »
Digg Ads Begin This Week
10th August 2009
Digg had announced some time ago, that they would begin showing ads on their site shortly. They announced last week that they are now ready to start the beta version of Digg Ads this week. More »
More Twitter Links Than Facebook In Email
5th August 2009
Analysts have begun to realize that there is a strong link between a brand’s presence on social media and the revenue it generates. Research is also showing that Twitter is overtaking Facebook as the medium of choice for building this brand presence. More »
Digg Under Fire For Improper URL Direction
3rd August 2009
Earlier in the year, Digg introduced the Digg Bar and Digg Short URLs. These shortened URLs directed users to the Digg landing page, only if they were logged in to Digg. More »
Did Twitter Really Destroy Bruno?
16th July 2009
The success or failure of a movie is traditionally judged by its box office collections over the very first weekend of its release. However in the case of the movie Bruno, some believe its success is determined by the nature of tweets about the movie. More »
Pay Through Facebook
9th June 2009
Among its many other moves to get ahead on the social network circuit, Facebook has now introduced a scheme by which its users can make payments for their online purchases through Facebook. More »
Users To Decide Digg Ad Rates
8th June 2009
Digg recently announced plans to set up a new advertising platform. This advertising platform will be different from ad offerings on other sites, as it will indirectly allow users to decide the price Digg will charge their advertisers for each ad. More »
Mixx Debuts Ad Rating Service
11th May 2009
The social book marking site Mixx has introduced a new service, called ‘the sifter’, which will enable “elite” members of Mixx to vote on five different ads of any format that an advertiser uploads, thus giving the advertisers an idea of which ad will be the most effective. More »
Mobile And Social Network Advertising Predicted To Grow
30th April 2009
According to the results of recent studies conducted by Forrester Research, mobile advertising and social network advertising are set to grow at a phenomenal rate in the USA. More »
The Terminator On Twitter
24th April 2009
Soon to be launched movie, Terminator Salvation, has tapped into Twitter with a whole new concept for self promotion. More »
Ning Celebrates One Million Social Networks
21st April 2009
Around the same time that Ashton Kutcher managed to collect one million followers on Twitter, Ning has created its one millionth network. More »
Popular Brands Succumb To Sneaky Twitter Advertising
14th April 2009
A number of popular brands have been recently caught paying for undercover publicity on Twitter. These brands are paying Twitter users, via the Magpie ad network, to tweet about their products. More »
Potential Twitter Revenue Model
2nd April 2009
Twitter has gained immense popularity in the last year, and seems to have finally decided to try and generate some revenue. The popular micro-blogging service has publicly acknowledged the possibilities of two potential revenue generation models. More »
Did You Know That StumbleUpon Is Bigger Than Twitter?
9th February 2009
Social discovery site, StumbleUpon is not the most hyped or talked-about site in the social medium. Yet, it has reportedly accumulated over 7 million users, making it almost 50% larger than the much-hyped Twitter. More »
Social Features Introduced In iGoogle
20th January 2009
Google seems determined to compete with the popular social networks such as Facebook and MySpace. The search giant is now encouraging its users to utilise features added to iGoogle widgets via OpenSocial and share content from iGoogle with their contacts and friends. More »
Google Friend Connect Getting Ready For Launch
19th November 2008
The latest technology that Google is about to launch is known as ‘Friend Connect’. Although they have been talking about it since May, it now looks as though it is finally ready to be launched publicly. More »
LinkedIn Users Richer, More Influential
11th November 2008
In September 2008, Anderson Analytics conducted a study, on the profiles of LinkedIn users. The results reveal that on an average, users of LinkedIn are richer than the average users of other social sites such as Facebook and MySpace. More »
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