Social Media Marketing News

Twitter May Sell Followers

13th July 2010

There is a rumour going around that Twitter will soon make it possible to buy followers. More »

Sponsored Trending Topics Working Well

6th July 2010

The recently released Sponsored Trending Topics feature by Twitter seems to be doing quite well. Some well known brands have already attached themselves to this feature, and the latest to do so is the NBA. More »

Google Me Social Platform Might Be Real

1st July 2010

Rumours about Google’s new social network, called Google Me, might actually be more than just rumours. More »

Promoted Tweets In Trending Twitter Topics

18th June 2010

After the successful launch of promoted tweets in April, Twitter has now decided to go ahead with a new service that should help them further increase revenues. More »

StumbleUpon Crosses 10 Million User Mark

21st May 2010

Social discovery network, StumbleUpon, recently crossed the 10 million registered user mark. TechCrunch discovered this via a review posted by one of the site’s employees. More »

Twitter Launching Business Center

12th May 2010

Twitter has confirmed that they have started testing their new services aimed at businesses. The first, known as the Twitter Business Center, is already live and is being tested by a handful of companies. More »

Facebook And StumbleUpon Drive Most Social Traffic

28th April 2010

According to statistics released by analytics firm, StatCounter, Facebook has retained its place as the largest source of traffic from social media to global websites in March 2010. More »

Ning Initiates User Exodus From Own Site

19th April 2010

The social networking network, Ning, has just announced that it will no longer provide any free services to users. This will most likely mark the (not too slow) demise of what was an excellent social networking service. More »

Twitter Ads To Be Via “Promoted Tweets”

14th April 2010

Twitter has just announced that their ad platform will launch with the release of a new service called Promoted Tweets. More »

Consumers Engaged Via Social Media More Likely To Buy

22nd March 2010

A recent study has found that consumers who follow brands on social media such as Facebook and Twitter are more likely to buy their products since becoming a fan/follower. More »

RSS Advertising Effectiveness Questionable

16th March 2010

Gawker Media recently announced their decision to truncate RSS feeds from their popular blog, Lifehacker. Their reasoning puts the effectiveness of RSS marketing in doubt. More »

Twitter Advertising Service Details Emerge

3rd March 2010

Rumours about Twitter’s monetisation efforts and a potential ad platform have been around for a very long time. A few details about how their ad platform are now being uncovered. More »

Facebook Earned $1 Billion Revenue

18th December 2009

Facebook looks all set to cross the $1 billion mark with their annual revenue for 2009. This figure is close to double the $550 million that was predicted to be their annual revenue for the year. More »

Twitter Rolls Out Contributors For Businesses

16th December 2009

For a while now, Twitter has been planning to monetise their site and has been working towards that goal. More »

Innovative Facebook Campaign Success For Ikea

1st December 2009

The Swedish chain of furniture stores, Ikea, is creating a buzz on Facebook, for all the right reasons. More »

LinkedIn Targets HR With Profile Bookmarking

5th October 2009

Social networking site LinkedIn has been very useful for professionals to interact with each other and also to help companies to recruit staff for a variety of jobs. More »

Nielsen Brings Market Intelligence To Facebook

28th September 2009

Facebook and Nielsen are teaming up to provide a new service to marketers on the popular social networking site. Nielsen will make use of their vast marketing experience to help marketers reach all Facebook users more effectively. More »

Is Search Traffic Not Always The Best?

17th September 2009

According to a report released recently by HubSpot, search is no longer necessarily the best source of traffic for online marketers. More »

Facebook Copying Twitter @Mentions

14th September 2009

It looks as though, Facebook will do all that is required to slow down the growth of Twitter and to retain their own popularity. More »

Ad Impressions On Social Sites Grow

10th September 2009

comScore has revealed that display ads on social networks accounted for more than 20% of the total number of online ad impressions in the USA during the month of June 2009 . More »

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