Search Advertising News
Facebook Ads Out Perform Google
23rd September 2009
While it is true that in general that the effect of online ads on social networks is not quite as strong as the effect of online ads on search sites, it has been found that ads on Facebook have definitely begun to show very good results, even surpassing the performance of ads on search giant, Google. More »
Research Confirms Online Advertising Drives Offline Sales
4th September 2009
Online advertising is no longer meant only for online marketers. More and more studies are showing that online advertising can be beneficial for offline sales as well. More »
AdWords UK Stops Accepting Switch Cards
9th July 2009
In a rather inexplicable move, Google UK has sent out an email to AdWords advertisers that they will stop accepting payments via Switch cards. More »
More Ads Above Organic Results On Live Search
10th February 2009
Live Search results used to have three mainline ad positions above the organic results in the past. This has now been increased to four mainline ad positions on the search engine results pages in the U.K, which means some users will not see any organic results without scrolling. More »
Google Consolidates Deal With Yahoo!
16th June 2008
In its attempt to ward off Microsoft, Yahoo! had run a beta test with Google in April this year, wherein, Yahoo! ran Google AdSense for Search ads alongside Yahoo! Search results. More »
Acts Of Desperation: Potential Google – Yahoo! Deal
18th April 2008
The Wall Street Journal reported yesterday that Yahoo! and Google are in talks to moved a step further, with regards to their search advertising deal. The 2-week test where Yahoo! Search results showed Google AdSense ads is supposedly looking so encouraging that both companies are already talking about extending the deal. More »
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