Microsoft News
Facebook, Apple Devouring Natural Energy Resources
6th April 2010
With the continuous and rapid growth of the Internet and related technologies, the requirement for power to keep these services live has also gone up tremendously. More »
Microsoft Bing Censors Gay Searches In Middle East
12th March 2010
The OpenNet Initiative has found that Microsoft Bing censors searches related to gay and lesbian topics in a number of Middle Eastern countries. More »
Dwell Time To Measure Digital Branding
10th March 2010
A recent white paper from Microsoft Advertising discusses how the growth of digital as a branding channel is prompting the need for advertisers to know how effective their ad campaigns have been. Dwell Time is proposed as a measure of the effectiveness of digital branding. More »
Introducing The Yahoo! And Microsoft Search Alliance
22nd February 2010
Yahoo! and Microsoft, who have been in talks regarding a search alliance for some time now, have recently received regulatory clearance for the same. More »
Yelp Turned Down Microsoft Too
11th February 2010
About two months ago, when Yelp turned down an offer from Google, there had been speculation that Yelp had received a counter offer from Microsoft. More »
Google Planning App Store
5th February 2010
Undisclosed sources at Google have revealed to the New York Times that Google is planning to set up their own online store, to sell business applications. More »
Is Microsoft Following Google’s Footsteps In Mobile?
25th January 2010
All along, Microsoft has always maintained that as far as mobile phones are concerned, they are more interested in providing software solutions rather than hardware. Now, however, if reports from All Things Digital are to be believed, Microsoft is in the process of making their own phone, and is expected to launch it within this quarter. More »
AOL Ranked Top US Ad Network
22nd January 2010
According to data released by comScore, AOL Advertising was the top ad network in the USA in December 2009. ComScore’s reasearch results show that AOL Advertising had access to 187 million U.S. Internet users. More »
Microsoft Plans To Make Hay While Google Battles China
20th January 2010
Following Google’s recent declaration that the search engine might pull out of China if it is not allowed to show uncensored search results, the spotlight has also fallen on rival, Microsoft, who has also started operations in China. More »
Google Doesn’t Practice What They Preach For Open Source
24th December 2009
Just this week Google’s V.P. of Product Management Jonathan Rosenberg published a memo declaring that Google is an open source company. An insightful article on the Silicon Alley Insider points out how all Google’s talk about opennes is really just “empty posturing”. More »
Microsoft Users Click More
14th December 2009
Data released by advertising network Chitika should be of great interest to online marketers and advertisers. Their research revealed that Microsoft users tend to click more on ads than users of other operating systems, search engines and browsers. More »
Last.fm Integrates With Xbox LIVE
27th November 2009
Microsoft recently integrated the Xbox 360 console with social music site, Last.fm. Reports of user uptake of this service have been very positive so far. More »
Taptu Brings Realtime Search To Mobile
16th November 2009
With the growing popularity of realtime search, it was only a matter of time before it became available on the mobile Web. Taptu has managed to beat Google and Microsoft to become the first provider of realtime search on mobile. More »
Most Time Spent Online Is On Microsoft Sites
11th November 2009
A new report from comScore measuring spent by users on various Internet sites found that Microsoft is way ahead of the pack. More »
Yahoo! Experiments With Real Time Search
9th November 2009
With both Microsoft and then Google announcing individual deals that give them access to real time information on Twitter, Yahoo! cannot afford to be left behind in the race. More »
Microsoft Could Buy Ask.com
4th November 2009
How far will Microsoft go, in their bid to increase the market share of their search engine Bing?
The latest rumour making the rounds is that Microsoft may buy Ask.com, which has been up for sale for a long time now. Barry Diller, the Chairman of InterActive Corp, the parent company of Ask.com, has said that the search market is challenging, and he would be quite willing to part with his search engine (In exchange, for appropriate remuneration, of course.) More »
Bing Announces New Partnernship With Facebook
23rd October 2009
Just about 24 hours after announcing their search partnership deal with Twitter, Bing has gone ahead and finalised a similar deal with Facebook, according to reports from the Telegraph. More »
Can Social Media Overtake Search Engines?
13th October 2009
It has been noticed of late that more and more people are turning to social media instead of the usual portals or search engines when they want to find out something online. More »
Bing Launches Social Sharing In Beta
9th October 2009
Microsoft now recognises the value of the social Web and is trying various means to get people to search on Bing. Rather than trying to displace Google as the go-to search engine they are prompting users to search and then share the information as well as the search query with their friends. More »
100 Billion Searches A Month And Still None The Wiser
3rd September 2009
A study of the global search market undertaken by comScore recently found that over 113 billion searches were carried out online in July 2009. More »
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