Cellphone News
Mobile And Social Network Advertising Predicted To Grow
30th April 2009
According to the results of recent studies conducted by Forrester Research, mobile advertising and social network advertising are set to grow at a phenomenal rate in the USA. More »
Breaking Barriers To Mobile Advertising
16th April 2008
While it has been widely predicted that mobile advertising is set to become big business, there is still a long way to go. Advertisers would be smart to start learning some lessons from other forms of digital media, and start testing their service offerings on consumers who already use advanced mobile handsets. More »
Google Wins Nokia, Looses T-Mobile To Yahoo!
14th February 2008
Finnish telecom giant Nokia has announced a tie up with internet search engine giant Google on the same day that Google lost its deal with T-Mobile to Yahoo! More »
Google AdWords Conversion Tracking Fails On Mobile
17th January 2008
Google AdWords conversion tracking uses JavaScript and HTML code that is placed by advertisers on their website’s conversion (customer acquisition) page, to track which user clicks have resulted in a conversion. This data is then reported back to the advertiser in the form of the number of conversions per keyword. This system fails on mobile devices and gives incorrect data. More »
Mobile Video Search Is Here, Courtesy Of JuiceCaster
11th January 2008
Juice Wireless Inc. has just launched a brand new service via their JuiceCaster mobile social networking platform that allows users to search for user-posted videos from a handheld device. The new service is called Mobile Video Search (MVS). More »
Yahoo! Plays Catch Up On Social Networks And Mobile
10th January 2008
Google’s done it, Facebook’s done it, even Nokia did it so why wouldn’t Yahoo!? Well, now they have come up with yet another social networking idea, this time dubbed Yahoo! Life! and an improved mobile service. Where has the innovation, the spark of ingenuity that once was Yahoo! gone? More »
Bright Future For Ad-Funded Mobile Networks
19th December 2007
Ad funded Mobile Virtual Network Operator Blyk has made a promising start. UK sales director Jonathan McDonald announced that customer click-through rates on the network ranged between 12 and 43 per cent, which is far superior to what is being seen for other operators or on other media. More »
Google Launches Locator For Non-GPS Mobile Phones
3rd December 2007
My Location launched by Google enables phones without an in-built GPS to be used as locators. Google aims to tap a large chunk of the mobile market through this new mobile tracking system. More »
Official Google Announcement: Forget GPhone. Hello Android
6th November 2007
2.7 Billion people could potentially use Google’s latest offering next year. It is not the highly speculated GPhone. Instead, Google yesterday announced the Open Handset Alliance and the Android open platform for mobile devices. More »
Skype To Team Up With 3 For Mobile VOIP
12th October 2007
BBC reports today indicate that mobile provider Three will team up with Skype to deliver a Skype phone in the U.K. that will allow free phone calls without the hassle of turning on the computer, buying special software or headsets and setting up new accounts. More »
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