Google Webmaster Central Promoting AdWords In France

7th July 2009

French website owners who don’t currently advertise on Google AdWords might notice a message waiting for them when logged into Google Webmaster Tools.

The message prompts webmasters to give Google AdWords a try, as an alternative means for sending traffic to their website and even offers 100 € free AdWords credit to get them started.

Like all Google promotions, this one is cleverly interwoven into a helpful email. They start by pointing users to the Webmaster Support / Help page and their search engine optimisation starter guide. Only after that do they add that the AdWords programme is just another effective way to drive traffic to a site.

The message ends with a quick run-down of the advantages of advertising via AdWords.

Google has not remained unaffected by the economic downturn. This promotion is just one more example of the various new means they are trying to drive advertisers expenditure. The search giant is continuously testing ways to broaden its advertising platform’s reach, prompt more users to click on ads and convincing more advertisers to spend a greater portion of their media budget on AdWords.


Screenshot of message promoting AdWords to Webmaster Tools users


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4 Responses to “Google Webmaster Central Promoting AdWords In France”

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  1. Martin Lewis : 7 July 2009 at 10:22 pm

    Well, they certainly stay ahead of the game with a bit of creativity.

  2. qwertyweb : 31 August 2009 at 12:33 pm

    i too got it but its not gonna be useful coz u cant use the 100$ credit unless u pay the activation fee 5$ , so only when u pay fee by paypal or visa or credit card then only u can use this coupan

  3. kamsyn : 19 March 2010 at 2:48 am

    Hi.. I want you to know that I loved your post and Iam going to link to your blog from my writing blogs and website. let me know if there is any particular anchor text you want me to use to link to your blog. I would glad to do so.

Discussion on social networks & blogs

  1. Google AdWords Driving Export Business | AccuraCast Search Daily News : 23 July 2009 at 5:46 pm

    [...] revenues by exploring some decidedly different markets. Last week we noted that they were offering Google Webmaster Tools users in France 100 € free credit on AdWords. This week they’re emailing small and medium enterprises offering advice on entering the [...]


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