<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: Yahoo! Sharpens Its Claws To Fight Click Fraud</title>
	<atom:link href="http://news.accuracast.com/ppc-7471/yahoo-sharpens-its-claws-to-fight-click-fraud/feed/" rel="self" type="application/rss+xml" />
	<link>http://news.accuracast.com/ppc-7471/yahoo-sharpens-its-claws-to-fight-click-fraud/</link>
	<description>News from the world of Internet &#38; mobile search and social media</description>
	<lastBuildDate>Tue, 07 Feb 2012 13:14:19 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
	<item>
		<title>By: AccuraCast</title>
		<link>http://news.accuracast.com/ppc-7471/yahoo-sharpens-its-claws-to-fight-click-fraud/comment-page-1/#comment-5385</link>
		<dc:creator>AccuraCast</dc:creator>
		<pubDate>Mon, 07 Apr 2008 20:04:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.accuracast.com/search-daily-news/ppc-7471/yahoo-sharpens-its-claws-to-fight-click-fraud/#comment-5385</guid>
		<description>Lol @ Omkar.... nice observation</description>
		<content:encoded><![CDATA[<p>Lol @ Omkar&#8230;. nice observation</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Omkar Gurjar</title>
		<link>http://news.accuracast.com/ppc-7471/yahoo-sharpens-its-claws-to-fight-click-fraud/comment-page-1/#comment-5382</link>
		<dc:creator>Omkar Gurjar</dc:creator>
		<pubDate>Mon, 07 Apr 2008 15:44:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.accuracast.com/search-daily-news/ppc-7471/yahoo-sharpens-its-claws-to-fight-click-fraud/#comment-5382</guid>
		<description>&lt;p&gt;Google says its click fraud rate is in the single digits, while Yahoo claims its rate is a subset of the 12 percent to 15 percent of the clicks on its network that it does not bill customers for.&lt;br /&gt;
Google dismisses those figures from Yahoo!, contending that Click Forensics&#039; methodology is faulty.&lt;br /&gt;
Even Fraud cases have different Fights.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>Google says its click fraud rate is in the single digits, while Yahoo claims its rate is a subset of the 12 percent to 15 percent of the clicks on its network that it does not bill customers for.<br />
Google dismisses those figures from Yahoo!, contending that Click Forensics&#8217; methodology is faulty.<br />
Even Fraud cases have different Fights.</p>
]]></content:encoded>
	</item>
</channel>
</rss>

