AccuraCast Digital Media News

Facebook v Google – Online Advertising Battle

21st May 2012

Now that Facebook is a public company, it will have to redouble its efforts to make profits and keep its shareholders happy. The best way for them to generate revenue is obviously through advertising, and so Facebook will have to make all efforts to attract advertisers to their site. More »

Bing Redesigned For Social Search

18th May 2012

Microsoft’s search engine, Bing, was given a new facade last week. The change however, is not just visual, but functional as well. With this new design Microsoft hopes to be able to better incorporate social into their search engine. More »

Yahoo! Fires Yet Another CEO – What Next?

16th May 2012

In a move that might not come as a shock to most industry observers, Yahoo! has fired yet another CEO. Scott Thompson, who was appointed CEO only in January, has been fired after his résumé was found to be “misleading”. More »

Why ‘Pay To Promote’ Posts On Facebook?

14th May 2012

Facebook’s frantic quest to monetize everything it possibly can before the IPO is leading to some interesting and some downright surprising product announcements. The latest is a ‘Pay To Promote Post’ scheme that they introduced last week.

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Facebook Launches App Center

10th May 2012

Facebook has just announced that they will be launching an ‘App Center’ to enable their users to find social web, desktop and mobile apps. More »

Google+ Hangouts On Air For All

9th May 2012

Google+ has just launched their service ‘Hangouts On Air’ for all users. More »

Facebook Clarifies That They Don’t Censor Comments

8th May 2012

Amid allegations of censoring content on the social network, Facebook has clarified that their spam filters might prevent certain text from being posted and this could easily be misconstrued as a form of censorship – and be turned into a storm in a teacup by some bloggers.
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Google Starts Financial Comparison Services

4th May 2012

The Google Search Engine is all set to offer a new price comparison facility. More »

PC Used Less As Internet Is Used More

2nd May 2012

While the Internet continues to grow in usage, the number of desktop computers in use is not growing at the same rate.

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Google v Microsoft – Battle Over Cloud Storage

30th April 2012

Cloud storage is the latest “big thing” on the Internet, especially now that both internet giants, Google and Microsoft are battling with each other to get the largest share of this emerging market. More »

Will Microsoft Sell Bing To Facebook?

27th April 2012

Speculation is rife about the possibility that Microsoft could sell their search engine, Bing, to Facebook.

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Google Ads Include ‘Trusted Stores’ Badge

25th April 2012

Google launched the ‘Trusted Stores’ programme about six months ago to help shoppers identify trusted online retailers. They are now testing this service as a means of indicating quality on search results by including the ‘Trusted Stores’ badge on paid search ads.

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Social Media Providing Health Care Information

23rd April 2012

As the usage of social media continues to grow at a sometimes alarming rate, it is taking over more and more areas of ones life. One of the areas that is recently being heavily influenced by social media is the health care sector. More »

Mobile Shopping More Popular In The U.K. Than U.S.A

20th April 2012

A study of the shopping habits of users has found that consumers in the U.K. are more likely to spend money on mobile shopping than those in the U.S.A. More »

Apple Sued For In-App Game Charges

18th April 2012

Smurf's Village iPad game screenshotApple has several games in their app store that can be downloaded for free, but have add-ons that have to be paid for. This is causing a major problem for a number of parents, who have now decided to sue Apple in this regard. More »

ACTA Likely To Be Rejected By European Union

17th April 2012

If the anti-counterfeiting and copyright-bolstering treaty ACTA is passed by the European Union it could have major negative effects on the Internet. However, it now seems unlikely that the European Union will pass this treaty. More »

Google+ Redesigned

13th April 2012

Google has just started to roll out a freshly redesigned page for Google+. This page will have new features that will improve the user experience. More »

Pinterest Grows In Popularity

11th April 2012

The photo-sharing site Pinterest has reportedly been growing in popularity. According to recent reports it is now the third most popular social site in America. More »

Facebook Buys Photo-Sharing App

10th April 2012

With barely a few weeks to go before the launch of the Facebook IPO, CEO Mark Zuckerberg is going all out to improve the features of his social network. More »

Google, Microsoft Are Losing Money In Mobile Business

5th April 2012

According to a recent interview on Bloomberg Television both Google and Microsoft are currently losing money in the mobile sector of their business. More »


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